The unique role corporations played in the fight for LGBTQ rights

Employee pride. Reuters/Elijah Nouvelage

By Nick Lehr

Gay pride parades increasingly include marchers representing corporations, from defense contractor Raytheon to telecommunications conglomerate Comcast. During the most recent Pride Month, Starbucks unveiled its “Pride Cup,” while Target released a Pride line of clothing and accessories.

It’s easy to view these gestures through a lens of cynicism—that they’re a way for companies to generate positive media coverage while they continue to pay their workers the minimum wage […]


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